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NBA Live - NBA Live has taken such a long break

MMOGO NBA Live Coin Trader - The hope is to always make money, of course. But the reasonable expectation is to build up consumer trust by releasing progressively better products, and hope the quality will begin swaying people to their side.

But sports games more than most every genre requires iteration upon iteration to get better.

2K has had a decade of iteration, a lot of which you can still feel in the latest release.

Tweaks and revisions to polish the gameplay from years of user feedback has lead 2K to what's essentially the best basketball game of all time in 2K17 (though I'd argue 2K16 was better, but that's just me).

2K knows exactly what simulation basketball fans want, and they know how to make a playable game that hits all the right notes, from where to make the game realistic enough to give the illusion of authenticity, to where to make it arcadey enough so that players don't get frustated too often. And you only get to this point after years.

NBA Live has taken such a long break that it's essentially restarting from zero. They have no prior user feedback to polish their product.

They are making a game that only their developers enjoy or not, and maybe a handful of testers.

Whether or not a public raised on 2K will find the game fun is almost impossible to predict on EA's part. (Hopefully some kind of early surprise beta is released)

But because 2K has built up such a reputation in gameplay, polish and name recognition (any and all NBA player will say they "play 2K", and many of the younger players have never played a Live game), EA would be stupid if the goal is to make money out of the gate.

It's simply not going to happen within the foreseeable future. They have to think of the brand as an investment.

With how many times they've tried to restart the franchise, they obviously want Live to be a thing again.

But for that to happen they should see it as taking a necessary loss until their game has had enough refinement and iteration that it is as good as 2K's product.

Seeing one bomb and NBA Live Mobile Coins just nuking the franchise again just means we all lose in the end.

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